Who is Christian Grey? Not you, but you could drive his car. Because everybody knows that for the car lovers, the true stars of “Fifty Shades of Grey” are the Audi models featured in the movie. That’s why, following the release of the movie Fifty Shades of Grey, Audi gave the fans (Audi fans and “Fifty Shades of Grey” fans) the chance to win an Audi test drive for a whole weekend and feel like 50 shades of sexy while driving it.

client

Audi


project name:

Who is Christian Grey?


timeframe

March 2015


our job:

Online Strategy & Creative Concept, Implementation


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