We love reading and the project for Elefant was the best way of showing it. How? Through cotton bags with a funny message and design which we made, related to reading. They were perfect for carrying your books to the subway or your office items to work.
Romania's National Day couldn't be skipped at Elefant. So we proposed as a discount concept "The big union of discounts", following celebrating elephants designed as Romanian motifs. The campaign was well received both from patriots and elephant lovers.