Premium images for premium customers
The latest LG TV models are close to a work of art and that was an insight worth using in a promotional campaign. No need for more. We created our whole concept around this thought, we developed a high-end online campaign with a visually appealing website and we lifted the LG products on a pedestal for its target to encourage a premium positioning and to stimulate conversions. Our work ended after managing logistics, yet we still visit the website sometimes just to have a glance at the products. Shh!